{"product_id":"baccarat-rouge-540-edp-decant","title":"Maison Francis Kurkdjian Baccarat Rouge 540 EDP Decant | 2ml, 5ml, 10ml, 30ml","description":"\u003ch1\u003eMaison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum Decant\u003c\/h1\u003e\n\n\u003cp\u003e\u003cstrong\u003eMaison Francis Kurkdjian Baccarat Rouge 540\u003c\/strong\u003e is the fragrance that changed everything. Originally commissioned for the 250th anniversary of the Baccarat crystal company, it became the most imitated, most discussed, and most universally recognisable luxury fragrance of the last decade. Saffron and jasmine open with a bright, slightly metallic warmth. Amberwood and ambergris carry through the heart with a luminous, airy sweetness that reviewers consistently describe as smelling like money, warmth, and confidence combined. Fir resin, cedar, and ambroxan anchor the base in a clean, woody finish that stays on skin for 10 to 12 hours. This is a hand filled, 100% authentic \u003cstrong\u003efragrance decant\u003c\/strong\u003e from \u003cstrong\u003eFragrance ADDX\u003c\/strong\u003e, poured in Adelaide from the real MFK bottle.\u003c\/p\u003e\n\n\u003ch2\u003eExperience\u003c\/h2\u003e\n\n\u003cp\u003eBaccarat Rouge 540 opens with saffron and jasmine hitting together in a way that is simultaneously sweet, metallic, and floral. It is distinctive from the first spray and there is nothing else quite like it. The opening is airy rather than heavy, luminous rather than dense. Some wearers catch a slightly sugary quality in the first 10 minutes that smooths out quickly. As it settles, amberwood and ambergris create the heart the fragrance is famous for. Warm, mineral, and slightly animalic without being challenging. The Hedione molecule running through the composition adds an almost imperceptible floral diffusiveness that gives BR540 its signature \"cloud\" quality. Cedar and fir resin in the base keep it grounded without dulling the brightness. Ambroxan ensures it stays on skin and projects consistently for 10 to 12 hours. The reason it generates compliments from people who cannot name what they are smelling is exactly that: it is familiar and exotic at the same time, and nothing else in a room smells like it.\u003c\/p\u003e\n\n\u003ch2\u003eKey Notes\u003c\/h2\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e Saffron, Jasmine\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e Amberwood, Ambergris, Hedione\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e Fir Resin, Cedar, Ambroxan, Oakmoss\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eThis Scent Feels Like\u003c\/h2\u003e\n\n\u003cp\u003e\u003cem\u003eWarm amber and saffron crystallised in light. The fragrance everyone recognises and nobody can quite place.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2\u003eWhy Is Baccarat Rouge 540 So Famous?\u003c\/h2\u003e\n\n\u003cp\u003eBR540 was created by perfumer Francis Kurkdjian in 2013 for the Baccarat crystal company's 250th anniversary. When MFK was permitted to release it commercially in 2015, something unexpected happened. It became the most referenced fragrance on social media, the most copied fragrance in the affordable market, and the benchmark by which a generation of buyers now judge other warm ambery fragrances. Its polarising qualities are well documented. The love side calls it the most complimented fragrance they have ever worn. The other side finds it too synthetic, too sweet, or simply too ubiquitous after a decade. The honest position: it earned its reputation. If you have never smelled it on your own skin, a decant is the only way to find out which side you fall on. Every person who has ever said \"what are you wearing\" to a stranger on the street and then been told BR540 understands why.\u003c\/p\u003e\n\n\u003ch2\u003eAuthenticity and Craft\u003c\/h2\u003e\n\n\u003cp\u003e💎 100% Authentic Fragrance Decant\u003cbr\u003e\nHand filled in Adelaide, South Australia. Real Bottles Only. No Dupes of Dupes, Ever.\u003c\/p\u003e\n\n\u003cp\u003eEvery decant is poured from a genuine, sealed MFK bottle into premium glass atomisers with metal collars for an airtight spray. No plastic. No dilution. No mystery juice.\u003c\/p\u003e\n\n\u003ch2\u003eAvailable Sizes\u003c\/h2\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e2ml:\u003c\/strong\u003e sample size, perfect for testing before you commit\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e5ml:\u003c\/strong\u003e try before you buy, great for travel or discovering a new scent\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e10ml:\u003c\/strong\u003e roughly a month of regular wear, the sweet spot\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e30ml:\u003c\/strong\u003e signature scent territory, serious value per millilitre\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow long does Baccarat Rouge 540 EDP last on skin?\u003c\/strong\u003e\u003cbr\u003e\nExpect 10 to 12 hours on skin with strong projection for the first 3 to 4 hours, settling into a skin close amber cloud that stays detectable all day. Ambroxan ensures above average longevity on most skin types. On clothing, it lasts considerably longer.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs it unisex?\u003c\/strong\u003e\u003cbr\u003e\nYes. MFK releases BR540 as a unisex fragrance and it wears as such. The saffron and amber warmth reads neither masculine nor feminine. It is one of the most genuinely unisex fragrances in the niche market and is worn equally across all genders.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhen should I wear it?\u003c\/strong\u003e\u003cbr\u003e\nYear round. The brightness of the saffron and jasmine opening works in warmer months, and the amber and cedar base suits cooler weather. It transitions from day to evening without effort. Office appropriate if applied with restraint. Evening appropriate at full projection. There is no wrong season for BR540.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow does the decant compare to a full bottle?\u003c\/strong\u003e\u003cbr\u003e\nIdentical. Same juice, same batch, same performance. Just in a smaller, sharper glass sprayer. You're paying for the fragrance, not the box.\u003c\/p\u003e\n\n\u003ch2\u003eOur Promise\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eOBSESS. DECANT. DISCOVER.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFast dispatch from Adelaide. Tracked Australia wide shipping. Real decants from real bottles. If anything's off, we make it right.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Fragrance ADDX\u003c\/h2\u003e\n\n\u003cp\u003eFragrance ADDX is Australia's authentic fragrance decant store for bold designer, niche, and Middle Eastern scents. Based in Adelaide, shipping nationwide. We decant the fragrances fragrance lovers actually want. The hyped, the rare, the expensive as hell. And make them accessible in 2ml, 5ml, 10ml, and 30ml. One bottle, many obsessions.\u003c\/p\u003e","brand":"Maison Francis Kurkdjian","offers":[{"title":"2ml - 30sprays","offer_id":43782256525378,"sku":null,"price":15.99,"currency_code":"AUD","in_stock":true},{"title":"5ml - 75 sprays","offer_id":43782256558146,"sku":null,"price":37.99,"currency_code":"AUD","in_stock":true},{"title":"10ml - 150 sprays","offer_id":43782256590914,"sku":null,"price":76.99,"currency_code":"AUD","in_stock":true},{"title":"30ml - 400+ sprays","offer_id":43782256623682,"sku":null,"price":239.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0731\/5266\/files\/mfk_baccarat_rouge_540_decant_fragrance_addx.png?v=1779610140","url":"https:\/\/www.fragranceaddx.com.au\/products\/baccarat-rouge-540-edp-decant","provider":"Fragrance ADDX","version":"1.0","type":"link"}